Vision
To provide contemporary fashion with great style at affordable price.
To stand by our commitments to our customers and selling Partners.
Actively assessing customer needs and to deliver quality products.
We look at every Indian as our customer and will operate on a Pan-India basis in Metro, Tier I, Tier II, And Tier III cities and Towns.
Mission
Our Aim to meet aspiration of our customers through our offerings of contemporary fashion with great style at affordable prices and Achieve customers delight by offering quality products and services through a process of continuous Innovation and adaptation.
Core values
Quality, Comfort & Fashion with great style at affordable Prices.
No Compromise with Quality.
Customers Satisfaction.
Respect for Customers views.
Objective
We as a Company, is on a mission to democratize fashion and be ‘the’ iconic Boys fashion brand in India. We aim to create deep connections with the Indian Boys through inspiring product design, Quality, Comfort with Style, experiences and compelling marketing.
Company was formed to contribute in the revolution sweeping the retail industry and promises to bring about a perceptible change in the way apparel and lifestyle retailing has been carried so far through an excellent unit.
We undoubtedly generate unique fashion products/trends and powerfully inspire its customers to further imagine and experiment in order to self-create their individual style statements with confident. A dynamic team of passionate employees and business partners, energized by this mission, is imperative in constantly evolving and innovating to delight the consumer.
We aspire to be the branded company in India for Boys fashion brand it’s the apparel and the destination brand. We are exactly that our upcoming effervescent and eccentric designs are not just setting fashion trends but more importantly helping our customers express themselves.
Every little boy in this world needs an impressive wardrobe collection so that when he steps out of his house everyone is in awe of him. Why deprive him from that little happiness?